SHOE DOG
Phil Knight
Simon & Schuster
In Shoe Dog, Nike's founder and board chairman Phil Knight gives an inside view on being the man behind the swoosh. He shares how the early days of his company started as a feisty startup which grew into one of the most iconic brands in the world. This CEO walks readers through mistakes that were made, his struggles and sacrifices that he took to grow his company.
His story begins after graduating business school and borrowing $50 from his father to import high-quality, low-cost running shoes from Japan. Selling them out of the trunk of his car in 1963, he grossed $8,000 in his first year versus currently having annual sales of $30 billion.
Although many know about the beginnings of Nike, Phil Knight is a shy man that has always been a bit of a mystery. In this book he explains the highs and lows, how he curated his employees to be ambassadors of his brand and to embrace the ethos of what his company stands for.
BECOMING
Michelle Obama
Crown Publishing Group
First Lady Michelle Obama gives a first hand account in this memoir about her life as well as embracing her role in the White House. In addition to being the First African American First Lady to serve, she has also been known as an advocate for women and girls in the US and around the world. In addition, one of her most notable platforms is her initiative focused on ensuring that families pursue healthier and active lives.
In addition to her platform, Michelle talks about engaging with the media that she embraced from appearing on Ellen, Carpool Karaoke and other outlets as well as being scrutinized in other areas within media throughout her husband’s presidency.
Ultimately, this memoir walks readers through her life, who she was prior to her marriage, being a wife and raising two girls in the limelight. We are introduced to her childhood in the South Side of Chicago and we get an inside look on the public and private aspects of her life.
MILK STREET TUESDAY NIGHTS
Christopher Kimball
Little, Brown
Tuesday night recipes are reserved for easy dishes to make that can be executed after your busy day of work, post happy hour drinks etc. But Milk Street, created by Christopher Kimball (formerly of America's Test Kitchen). This book includes a number of recipes that makes Tuesday night’s meals something that you can get excited about.
Regardless of your cooking skills, readers will find an array of meals that will get them through the middle of their week. Dishes include: Peruvian ceviche or glaze potatoes with gochujang.
Read more from the Jan Issue of Athleisure Mag and see Bingely Books in mag.
