When Megan Fox hit the big screen, we were struck with her beauty. Without question, she has lit up a number of blockbuster franchises, including Transfomers as well as Teenage Mutant Ninja Turtles. This mother of 3 to 90210’s Brian Austen Green is now the Global Brand Ambassador, designer as well as the Co-Founder of Frederick’s of Hollywood! With a Spring 2017 collection that is out now, she is also currently designing the first Frederick’s of Hollywood X Megan Fox premier capsule collection for holiday - we’re definitely going to have to put this into our rotation of looks. It almost seems like this new addition to her portfolio is completely expected as she has been obsessed with Marilyn Monroe (she even has a tattoo of her), who used to work with the brand as well.
We chatted wit Megan to find out how this mom does it all as the face and lacy mogul to the brand as well as how she was able to rock out the sexy looks in just a few months of giving birth!
ATHLEISURE MAG: Prior to joining Frederick’s of Hollywood, had you ever felt connected to this brand?
MEGAN FOX: I was raised in a very conservative religious family, which didn’t allow me to express myself, and I always fought against that. I finally moved to L.A., at 17 for pilot season. I remember going to the Frederick’s store on Hollywood Boulevard and being excited! They had stuff in there that I would have NEVER had access to where I lived with my family. I mean, that’s what you do when you have a really strict family, you rebel and you do whatever makes their skin crawl. I wanted the sexiest stuff I could find! It was a very empowering moment for me, to use my money that I earned and buy things that no one else might see me wear — but I was going to wear them and feel powerful.
AM: So how did this partnership between you and Frederick’s of Hollywood come about?
MF: I had a meeting with Authentic Brands Group, who acquired Frederick's, and they were going to be relaunching the brand, and part of that meeting was about not just wanting to pay me to be the face of a company, but to give me part ownership, which would come with some creative control and the ability to design my own collection. Most people don’t get that kind of an opportunity. I didn’t see myself as a lingerie designer, but I thought it would be a fun challenge.
AM: Speaking of design challenges, how are you tackling creating the line for those that wear it?
MF: In designing something, it needs to be something that looks good on every shape and size. You want someone who is a 32A to be able to wear the same thing who is a 36G. Everyone wants to be able to wear something that makes them feel sexy and empowered!
AM: What do you forsee in your partnership with Frederick’s of Hollywood?
MF: You can say that I’ve lived in lingerie for most of my career. I understand how you can wear it for intimate moments as well as on the world’s stage! I’m always supportive of empowering women, especially when you’re talking about lingerie as it has a history of existing solely to excite or engage a man, and the woman is lost in that process. We need to change, or reverse that--not Frederick's alone, but society in general. We also need to make lingerie something that you can wear; something that’s daywear or nightwear to wear with clothes. I don’t want some thing that I can only wear on special occasions. Those things are fun, but I do want access to stuff that I can wear and make fashionable.