We're all settling into new routines and we caught up with WBA's 18-0 flyweight champion, Seniesa "Superbad" Estrada who is taking the boxing world by storm by breaking barriers one fight at a time! We took some time with Golden Boy Promotions' boxer as she is in the midst of training for her July match. She shared her journey through the sport, her passion that began for it when she watched with her father as well as how she stayed focus despite obstacles that stood in her way. We also talked about her partnerships as well as having the support of Danny Trejo noted actor of Machete and Predators as well as restaurateur of Trejos Tacos. She even shared how she wants to give back to her community and those with an interest in boxing. Finally, she shares how she has set up her training as we continue to live in these uncertain times.

ATHLEISURE MAG: When was the moment that you realized that you loved this sport and that you wanted to be involved in it?

SENIESA ESTRADA: When I was about 6 years old, I believe. I would watch boxing fights with my dad. My parents divorced when I was 1. The only time that I would see my dad was on the weekends and I would go over to his house. Every weekend, there would be a big Pay-Per-View fight that was on. He would order it for us to watch or we would just watch a classic boxing fight from an old tape that he had – Sugar Ray Leonard, Mike Tyson – all the great fighters. The first moment that I watched the fight, it would intrigue me and everything just made sense to me and I knew that that was what I wanted to do.

AM: When did you actually start and who was your coach?

SE: I started when I was 8. From the age of 6 that’s when I watched it and I really wanted to box. I spent 6-8 months just asking him if we could go to the gym and start boxing. But he was totally against it. I remember when I would ask that he would tell me that boxing was for boys and I could do cheerleading or something like that. I remember thinking, “cheerleading – that’s so boring.” My brothers played baseball from t-ball all the way to high school. I was always at the park with them and I loved baseball, it is my second favorite sport. Even for baseball, he was against that too as he felt that that was for boys.

The very first gym that I went to was just a little outside of East LA and my dad walked into the gym and the trainer said, “oh she’s too young and we usually work with people who are 13. Bring her back when she is 13 – plus she’s a girl and we don’t really train girls.” My dad got in the car and he told me what the trainer had said and I started crying. At that point, my dad realized how much I really wanted to start boxing and he took me to a local gym in the neighborhood that he grew up in at the Colmbacke center and it’s a great place with a boxing program free for all kids and it was an awesome place. The very first trainer that I had when I walked into the gym, I remember that he said, “you want to box?” The gym was filled with little boys and I was the only girl in there. He said, “ok I’m going to train you, but I’m going to tell you right now that I am going to treat you just like one of the boys. I’m not going to treat you any different.” I said, “ok” and we started from there and I haven’t stopped since.

AM: That’s a great story and at what point did you decide that you were going to go pro and what led to that decision?

SE: I would say when I was 16, I won the USA National Championship which ranked me #1 in the US. The first Women’s Olympic Boxing was going to be in 2012 which was 3 years later. At that point, I had had over 100 amateur fights already. I wasn’t sure - I didn’t want to wait another 3 years. I was tired as I had been doing a lot of traveling for tournaments. I also fractured my toe – I dropped a weight in the gym on it. The toe kind of kept me from being able to compete and there was just a lot going on from the injury as well as waiting 3 years so I decided to turn pro. Turning pro, I didn’t realize how the transition was different. When you’re in the amateurs, there is pretty much a tournament every month and you’re fighting constantly. When you turn pro, it’s not like that. Especially for women, now it’s great, but back then it was different. It was difficult to get a fight, it was difficult to get signed by a big promoter. I was fighting every 7 months and sometimes, every 8 months. So I didn’t realize how different the transition was and how dead women’s boxing was. Just to see the change now – the difference, that change has only taken place in the last 2 years. It’s insane to see the difference of where boxing was 5 years ago vs. today. It’s only getting bigger and better now which is something that I am looking forward to in the future.

AM: To know that it has only been in the last few years that these changes have taken place is really interesting. In doing our research of you as a female fighter, being Mexican-American, winning the women’s Golden Gloves match, being signed under Oscar de la Hoya’s Golden Boy Promotions – you have had so many firsts that you have broken through. What was your motivation to continue to play the sport with all of these things that could have impeded you from breaking through?

SE: My motivation, I would say that there were so many times that I wanted to give up. I knew that I didn’t want to live my life wondering if I could have done it if I gave up. That was the biggest motivator for me and kept me going.

AM: What is a typical training session like for you normally and since we’re all staying in due to COVID-19, how have you modified those kinds of things to stay fit?

SE: Typical training, I would do strength and conditioning for 1 hour to an hour and a half. Then I would go to the boxing gym and I would be there for about 3 hours. But now, it’s been a little different of course. We have been running at the parkas well as training there. I have also trained in my dad’s backyard. We got as much equipment as we could out of the gym to the backyard. So we’ve been doing that. It’s a lot different not having a boxing ring and easy access to everything, but I was talking about it with my trainer. We’re getting ready for a fight that is supposed to take place in July – what we’re getting ready fo. We’re not able to spar but I have been through so many training camps where I couldn’t get any sparring and I only sparred 6 rounds during the whole training camp which is insane. So all of the little obstacles that I have dealt with throughout my career this isn’t difficult because I have been through this before as it comes to training. We actually didn’t have a gym for awhile years back. So we trained at the park so I have done this before.

AM: What is it like on fight day for you? Are there certain routines that you have leading up to the fight?

SE: I would say that he day of the fight, I just like to be left alone. I don’t really like to have friends or family around me. I don’t like to talk. I just want to stay focused and be by myself on the day leading up to the fight. I get very nervous. So many people are surprised to hear that I get so nervous because it doesn’t show especially when I get into the ring – it doesn’t show.

Having so much amateur experience and just being as good as I am, people don’t expect that from me. But I do, my hands are just dripping in sweat and I don’t eat. I mean, you’re supposed to eat a good breakfast of course which is good for the body and to have lunch if you can, but I get so nervous that I can’t eat that much the morning of or anything.

AM: Who have been your mentors in this sport?

SE: I would say, my dad. Because he’s been through so much personally and has overcome so much. As far as him being in and out of prison, addicted to drugs and changing his life. He’s been my number 1 supporter and has always made sure that I have never gave up and I always continue to have faith in myself and faith in God. He is the one person that no matter how down I’m feeling or no matter what it is that he is there to lift me up and to put my head in the right place.

AM: You have had a phenomenal career, you’re 18-0. What do you think about that and what are your goals that you want to do in the sport as you have such a dynamic career?

SE: In the sport, I just want to continue to elevate the sport of women’s boxing to be better. It won’t be easy for all female fighters, but all I can do is continue to accomplish my goals and for people to see me and recognize me so that they can be more open minded to watching women’s boxing and supporting other women in the sport. Of course, my goal is to win multiple titles in 3 different weight divisions – which is definitely something that I want.

AM: We know that you signed with RVCA the SoCal sportswearbrand, you have partnerships with Ladder – why are these great fits for your brand and are there others that you will be apart of as well?

SE: RVCA is a great fit for me because, it’s difficult to find a brand that really supports you no matter what during the ups and the downs. I feel that there are a lot of sponsors and brands that will only want to work with you when you’re at the top and winning. RVCA has been with me even before I had a deal with them. They supported me and have always been there. Pat, who is the owner of RVCA, the way he’s so genuine and that’s what really got my attention. It was the kind of brand that I wanted to work with and the kind of relationship that I wanted to have. I didn’t just want to wear the clothing and represent them. i wanted a relationship and to have a feeling of loyalty. That’s what stood out to me about RVCA and why I liked the brand, the people, the athletes and those who work for them. Everyone is just really good people and that’s what I appreciate about RVCA. Ladder is a great company and they have been great to work with and I love the products. I have always had a hard time finding supplements that I liked. Supplements that are actually working – I have never really felt that until I found Ladder and everything tastes good which is very important and it works.

AM: That is the perfect combo. You also have a sponsorship or partnership with Danny Trejos? We love his taco destination, Trejos Tacos, his movies and his personality. How did that happen and has he given you any advice on staying motivated?

SE: He’s great! Daniel my publicist, actually worked with him when he was at the LA Rams and introduced me to him as they became close friends. He’s amazing and super supportive. He is someone that is just great to have and genuine as he cares for his close friends and his family. I am grateful to know him. I would tell people – because they ask me, “how is Danny?” I always tell them an example. If he is doing an interview, he would invite me to come along with him so that we could talk about me. Every week, I will get a random call from him on a Mon or a Wed. I would say, “hey what’s up.” I would wonder what he needed. He was like, “nothing just checking up on you.” A call to check up and not because he wants to say something or wants something specifically. I don’t even have friends or family that do those calls that are just to check up! Everytime I tell people that, they find it interesting. No matter what he has going on or movies that he’s in, he still takes the time to think about people that he cares about.

AM: When you look at goals as a brand or things that you want to be involved in to add to that – what do you envision for yourself whether it’s in the sport or an adjacent area?

SE: As far as outside of the ring, I’d like to motivate those that are in the inner city and communities that I grew up in. I’d like to open up a gym in a community like where I grew up in. I know that a lot of gyms are expensive now. Being able to start boxing back at home in the community center that was a free program. My parents couldn’t have afforded being at a gym where there was a monthly fee and I know how important that is. Especially when there is a family that 3 or 4 kids that want to box – it’s not easy to pay $125 for each kid for a gym fee. I’d like to open a gym close to my community, have it affordable and classes for counseling. That way, everyday that you’re going to the gym, it’s a place where you can feel comfortable to talk about what is going on in your life and around you.

AM: I think that it’s awesome that you would want to create that in order to merge that balance between athleticism and mental health!

SE: I think it’s really important for kids and the community to find someone or a place where they are really comfortable speaking about these things going on in their life. AM: You were saying that you are training for the fight taking place in July. Is there a place that we should keep an eye out for on your social? SE: Yes! We’re looking at July. I think Golden Boy hasn’t said a date but I know their first boxing fight will be then. So I’m just preparing for that on any date in July.

IG @Seniesa_Superbad

PHOTOGRAPHY COURTESY | Seniesa "Superbad" Estrada

Hear 18-0 WBC boxer, Seniesa "Superbad" Estrada on our show, Bungalow SK - which is a part of Athleisure Studio, our multi-media podcast network! Make sure to subscribe to find out when the episode drops. You can hear it on Spotify, Apple Podcasts, iHeart Radio, Google Podcasts and wherever you enjoy listening to your favorite podcast.